Madhya Pradesh Premier League – Central India’s Cricket Platform
The Madhya Pradesh Premier League (MPPL) , organized by the Madhya Pradesh Cricket Association, served as a vital platform for emerging cricketers in central India. The competition featured multiple franchises representing key regions of the state, creating opportunities for young players to display their skills in a professional environment.
The MPPL was not just about cricket but also about building sporting culture across Madhya Pradesh. By engaging fans, local businesses, and aspiring athletes, the tournament played a pivotal role in strengthening the grassroots cricket ecosystem.
SMW Global Media was actively involved in the league, working closely with the league to deliver value both on and off the field. Their services included sponsorship sales, which ensured the league had a strong commercial presence. By creating impactful partnerships, SMW Global helped the franchise connect with fans and sponsors alike.
The Madhya Pradesh Premier League stood as an example of how state cricket leagues can be packaged into attractive sporting properties, and SMW Global’s expertise made a tangible difference in its success.
With over 250+ events executed in 40+ countries, SMW Global is one of Asia’s leading sports producing and sports marketing companies. Their services include Sponsorships, Media Rights, Broadcast Production, Event Management, Sports Technology Solutions, Venue Branding, Talent Management, and more. Headquartered in the UAE, they continue to redefine the global sports industry.
