Nepal Tour of Kenya 2022

work

  • Type: T20 International and ODI Series
  • Location: Nairobi, Kenya
  • Client: Cricket Kenya
  • SMW's Role: Commercial Rights, Event Management, Broadcast Production, Feed Management, Feed Distribution

Nepal Tour of Kenya 2022

The Nepal Tour of Kenya 2022, held from August 25 to September 5 at the Gymkhana Club Ground in Nairobi, marked the revival of international cricket in Kenya after over a decade. Featuring five T20Is and three ODIs, the series celebrated cricketing ties between Nepal and Kenya, with Nepal clinching both series—T20I (3-2) and ODI (2-1).

SMW’s Role: Commercial Management, Sponsorships & Media Rights

  • Commercial Management: SMW collaborated with leading brands to create sponsorships that connected with fans through jersey placements, on-ground activations, and digital branding, amplifying visibility and impact
  • Event Management: From player accommodations and transportation to venue preparation and fan engagement, SMW transformed the Gymkhana Ground into a world-class venue for an unforgettable experience.
  • Media Rights: SMW secured global media partnerships to broadcast the series across multiple platforms, delivering high-quality visuals and commentary that connected fans worldwide.